Hypothesists · Pricing

One plan. Or one partnership.

$199/month self-serve · or the wager: no benchmark, no fee
Self-serve

The Instrument

$199 /month · 14-day free trial · $1,990/yr (two months free)
  • The Observatory: always-on CVR, AOV & LTV with full drill-downs by UTM, device, geography, and more
  • The Laboratory: unlimited experiments, sealed results, whole-journey verdicts
  • All nine Instruments: shipping bars, bundles, buy box, cart, checkout & post-purchase upsells, surveys, promo bars, email capture — every one testable
  • The Ledger, anomaly alerts, and the Weekly Reading
  • Works on every Shopify plan · billed through Shopify · cancel anytime
Explore the app →
Agency-managed

The Practice

The wagerbenchmarks in writing · no benchmark, no fee
  • Everything in The Instrument
  • Hypothesists runs your experimentation program end to end
  • Benchmarks agreed in writing; the success fee bills through Shopify, computed by the same instruments you can inspect
  • The program view: queue status, test progress toward significance, ETA
  • Begins with an onboarding session where your strategy is built in front of you
Start Onboarding →

Questions about plans, trials, or the wager terms live on the FAQ page. The philosophy behind all of it is the letter.